Privacy Policy

Published: 25 Sep. 2022

Modified: 22 Jul. 2026

Effective Date: July 20, 2026

This Privacy Policy explains how Capyd ("we," "us," or "our") collects, uses, and protects information when you visit our website at capyd.com (the "Site"). We are committed to protecting your privacy and being transparent about our data practices.

1. Information We Collect

1.1 Information You Provide Voluntarily

We do not require user registration. The only personal information we may collect directly from you is:

  • Contact Form: If you use our contact form, we collect your name, email address, and the content of your message. This information is used solely to respond to your inquiry.

1.2 Information Collected Automatically

When you visit the Site, certain information is collected automatically through cookies and similar technologies:

  • Device and browser information: browser type, operating system, screen resolution, device type
  • Usage data: pages visited, time spent on pages, referral source, click patterns
  • Network information: IP address (anonymized where possible), approximate geographic location (country/region level)

2. Cookies and Tracking Technologies

2.1 Cookies We Use

A cookie is a small text file stored on your device when you visit a website. We use the following types of cookies:

Cookie TypePurposeDuration
EssentialSite functionality (session management, dark mode preference)Session / 1 year
AnalyticsUnderstanding how visitors use the Site (Google Analytics)Up to 2 years
AdvertisingServing relevant ads and measuring ad performance (Google AdSense)Up to 2 years

2.2 Google Analytics

We use Google Analytics 4 (GA4), a web analytics service provided by Google LLC. Google Analytics uses cookies to help us analyze how visitors use the Site. The information generated by cookies about your use of the Site is transmitted to and stored by Google on servers that may be located outside your country of residence.

Google Analytics collects information such as: how often users visit the Site, what pages they visit, what other sites they visited prior, and demographic information (age range, interests) in aggregate form. We use this information solely to improve our content and user experience.

Google Analytics uses IP anonymization, meaning your IP address is truncated before being stored. We do not combine Analytics data with personally identifiable information.

For more information, see Google's Privacy Policy. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

2.3 Google AdSense

We use Google AdSense to display advertisements on the Site. Google AdSense uses cookies to serve ads based on your prior visits to this Site and other websites. Specifically:

  • Google uses the DoubleClick cookie to serve ads based on your interests ("personalized advertising")
  • Third-party vendors and ad networks may also place and read cookies on your browser, or use web beacons to collect information as a result of ad serving
  • These cookies allow advertisers to measure the effectiveness of their ads and show you more relevant content

You can opt out of personalized advertising by visiting Google Ads Settings. You can also opt out of third-party vendor cookies by visiting the Network Advertising Initiative opt-out page.

2.4 Managing Cookies

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies or delete existing cookies. Please note that disabling cookies may affect the functionality of the Site (for example, your dark mode preference may not be saved).

For users in the European Economic Area (EEA), United Kingdom, and Switzerland: we comply with the EU User Consent Policy and obtain consent before placing non-essential cookies.

3. How We Use Information

We use the information collected for the following purposes:

  • To operate and maintain the Site
  • To respond to inquiries submitted through the contact form
  • To analyze Site usage and improve our content
  • To display relevant advertisements (via Google AdSense)
  • To prevent abuse and maintain security
  • To comply with legal obligations

4. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share information in the following limited circumstances:

  • Service providers: Google (for analytics and advertising) processes data as described in Sections 2.2 and 2.3 above
  • Legal requirements: If required by law, court order, or governmental authority
  • Protection of rights: To protect our rights, safety, or property, or that of our users or the public

5. Data Retention

  • Contact form data: Retained for up to 12 months after resolving your inquiry, then deleted
  • Analytics data: Retained by Google Analytics for 14 months (our configured retention period)
  • Cookies: Retained according to the durations listed in Section 2.1

6. Data Security

We implement reasonable technical and organizational measures to protect the information we collect. The Site uses HTTPS encryption for all connections. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Children's Privacy

The Site is not directed to children under 16 years of age. We do not knowingly collect personal information from children. If we become aware that a child under 16 has provided us with personal information, we will take steps to delete such information. If you believe a child has provided us with personal data, please contact us.

8. Your Rights

8.1 For Users in the European Economic Area (EEA) and UK (GDPR)

Under the General Data Protection Regulation, you have the right to:

  • Access: Request a copy of the personal data we hold about you
  • Rectification: Request correction of inaccurate personal data
  • Erasure: Request deletion of your personal data ("right to be forgotten")
  • Restriction: Request restriction of processing of your personal data
  • Data portability: Request transfer of your data in a machine-readable format
  • Object: Object to processing of your personal data, including for direct marketing
  • Withdraw consent: Withdraw consent for cookie-based tracking at any time

8.2 For Users in California (CCPA/CPRA)

Under the California Consumer Privacy Act and California Privacy Rights Act, California residents have the right to:

  • Know what personal information is collected and how it is used
  • Request deletion of personal information
  • Opt out of the "sale" or "sharing" of personal information (we do not sell personal information; ad-related data sharing can be opted out via Google Ads Settings)
  • Non-discrimination for exercising privacy rights

8.3 For Users in Colombia (Habeas Data)

Under Colombian Law 1581 of 2012 (Habeas Data), you have the right to:

  • Know, update, and rectify your personal data
  • Request proof of consent
  • Be informed about the use of your data
  • Revoke consent and request deletion of your data
  • File complaints with the Superintendencia de Industria y Comercio (SIC)

8.4 For Users in Brazil (LGPD)

Under the Brazilian General Data Protection Law (Lei Geral de Proteção de Dados), you have similar rights to access, correct, delete, and port your data. You may also request information about shared data and revoke consent.

8.5 Exercising Your Rights

To exercise any of these rights, please contact us through our Contact page. We will respond to your request within 30 days. We may need to verify your identity before processing your request.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence — specifically, the United States (where Google's servers are located). These countries may have data protection laws that differ from your country. By using the Site, you consent to this transfer. Where required by law (e.g., GDPR), these transfers are protected by appropriate safeguards such as Standard Contractual Clauses.

10. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) setting. There is currently no industry standard for how websites should respond to DNT signals. We do not currently respond to DNT signals, but you can opt out of tracking through the methods described in Section 2.4.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make significant changes, we will update the "Effective Date" at the top of this page. We encourage you to review this policy periodically.

12. Contact Us

If you have questions or concerns about this Privacy Policy, or wish to exercise your data protection rights, please contact us through our Contact page.

Data Controller: Capyd
Bogota, Colombia